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Category: Technology

Driven by Data

February 17, 2017 by Matt Louden


Enterprise data is more valuable than ever. Business intelligence has become so important, in fact, that companies are increasingly leveraging data to drive mobility strategies and decisions. Unfortunately, usable data isn’t found easily. Your program must align its people, processes, and technology before data-driven mobility can be successfully implemented. Once that happens however, its full potential (and a myriad of benefits) can be unleashed: Accelerated Growth and Goals Data-driven mobility programs are better equipped to understand and evaluate not only their current standing, but also where and how they need to progress. Compared to traditional programs, feedback from data-centric operations and activities is much more frequent, comprehensive, and actionable. These efforts are also capable of leveraging interdepartmental decision-making teams to align company goals, practices, and technology. This ensures data is being used to effectively satisfy both short- and long-term mobility…

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10 Enterprise Mobility Acronyms You Need to Know

February 9, 2017 by Matt Louden

mobility abbreviations

Note: This blog about mobility abbreviations is the first in a monthly co-authored blog series written jointly by Matt Louden, Brand Journalist at MOBI, and Charlotte O’Donnelly, Research Associate at Blue Hill Research. Once upon a time, enterprise mobility abbreviations were much simpler to follow. Sounds like a fairy tale given today’s business technology landscape, right? As mobility enters 2017 full-tilt, rapid evolution and change will only add to an ever-growing list of industry terms and acronyms that can leave your head spinning. Here are ten must-know mobility abbreviations you’re sure to see in 2017: 1)     BI – Business Intelligence BI is a technology-driven process tasked with analyzing data and presenting actionable insights to corporate executives, business managers, and end users alike. By identifying and tracking previously unknown trends, businesses are empowered to make more informed and impactful decisions. 85% of business leaders…

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Instant Application Gratification

February 7, 2017 by Matt Louden

instant apps

This year, more than 268 billion mobile applications will be downloaded from app stores worldwide. That’s 36 apps for every person on the planet. With so much marketplace traffic, companies like Google are shifting their focus away from adoption and more toward streamlined user experiences instead. Enter Android Instant Apps. In today’s digital business landscape, smartphone users spend half of their online time inside apps. However, 77% of users abandon apps after three days, and 25% of apps are installed and only used once. The primary challenge for enterprise app developers has become designing solutions that are both simple and safe. The Future is Now? Having debuted at last year’s Google I/O developer conference, Android Instant Apps aim to revolutionize the traditional mobile app experience. It was apparent to Google that as technological complexity grows, mobile workers increasingly seek easier-to-use…

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Digital Transformation Education

January 19, 2017 by Matt Louden

digital transformation

If you’ve read anything technology-related recently, the term ‘digital transformation’ probably rings a bell. New technologies and digital strategy are extra important this time of year, but your enterprise shouldn’t dive headfirst into the digital abyss solely because there’s room in the budget. What is digital transformation? Google defines digital transformation as “the profound and accelerating transformation of business activities, processes, competencies, and models to fully leverage the changes and opportunities of digital technologies and their impact across society in a strategic and prioritized way, with present and future shifts in mind.” Ready for a Google Translate technobabble option right about now? Digital transformation isn’t just updating technology; enterprises must also foster an organizational culture that prioritizes efficiency and a positive customer experience above all else.[tweet this] Essentially, digital transformation isn’t just updating technology; enterprises must also foster an organizational…

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Eight Enterprise Mobility Trends for 2017

January 17, 2017 by Mitch Black

mobility trends

As we’ve entered the new year, mobility has evolved into an essential enterprise function that drives organizational progress and success. While it’s difficult to predict the industry’s rapid development and expansion, that doesn’t stop us from trying. Here are eight enterprise mobility trends you’ll soon see at work: Decoupling Network Airtime from Devices Enterprise mobility programs have purchased cross-subsidized devices from network services providers for years; don’t expect this to last much longer. Outside the United States, it’s nearly impossible to find a carrier that offers these subsidies because they don’t make fiscal sense – it’s like Exxon Mobil buying you a car because you promised to purchase their gas for the next two years. Entrenched business models die hard. In the past, carriers couldn’t help but hitch their service contracts to flashy new devices. As future mobility trends manifest,…

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